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How to Overcome Fear and Build Wealth with Tresa Todd EP212

Since founding her firm in 2002, Kim has helped her clients understand how they want to present themselves, their business, or their nonprofit, and then make sure they are seen exactly that way by their target audience. She does this with the power of design and branding, both online and in the real, physical world. She is active in the community both personally and professionally. You might have met her at Shift/Co (co-founder and DFW Chapter Leadership Team), Conscious Capitalism, Creative Mornings, American Institute of Graphic Artists, Lakewood Area Women in Business, or East Dallas Networking. The Probation Department is not likely considered a “service industry” by most, but those who commit their lives to this job often find themselves serving as teachers, counselors, and mentors to those they supervise. Retirement for Jennifer meant she could marry her interests in the outdoors, gardening, and volunteering via the Texas Master Gardener Program.

She founded the Professional Coach Academy where she has trained, certified, and has been instrumental in launching the careers of over 1,200 professional speakers and coaches. She organizes and hosts the biannual Star Marketing Summit and is subway stamp shop conversationally fluent in Japanese and Russian, having lived in both countries. She enjoys traveling, camping, singing, trail running, and team trivia competitions. She’s been mentoring and coaching small business owners for over 25 years.

When you purchase a seminar or coaching program, you should receive a complete package of the guru’s best stuff that’s completely actionable as a stand-alone product. Unfortunately, aggressive marketers seek to exploit the human frailty of wanting to believe there are secrets only the rich understand that explain why they have no money, but the rich do. It’s just a tiny excerpt of the research compiled by Reed showing the sordid financial history of a surprisingly large number of supposed money experts.

Uses bestseller book status to create a large pool of sales leads that are redirected to a coaching company not owned or operated by the guru. If the coaching is mass marketed rather than targeted to the narrow audience that can truly benefit, then you’re likely dealing with a sales organization and not a true coaching company. If anyone from a coaching company ever pressures you into buying, they’ve clearly demonstrated their focus is marketing and sales – not coaching.

Being the action taker that she is, she didn’t sit on the sidelines for long, as they eventually convinced her to walk away from her 25 year career in the medical industry to become a multi-seven figure business owner in the real estate education space. Listen to the below video on how Laura totally changed her team’s approach to sales. Tresa began attending networking events with her sons who were starting the Dallas Real Estate Investors Network. When she would walk into these networking events and see about 80 to 90 men and only 5 to 10 women, she felt inspired to start the Womens Real Estate Investors Network.

Dream merchants want you to believe it’s quick and easy and requires little or no effort. Anybody who claims to teach the supposed “secrets of the rich” is likely a dream merchant. It’s antithetical to the trust required for a positive coaching relationship to allow high-pressure sales tactics to ever enter the picture.